Infinity Digital Projects
I was employed at Infinity Digital from April to August 2023.
Due to the owner closing the business I am now seeking my next digital marketing position.
During my time at Infinity Digital I worked on the following clients:
Tasks included:
- Logo redesigns
- Layout updates
- Font updates
- E-Commerce
- Migration from WPBakery to Elementor
- Figma designs
- Staging sites
- High quality photography
- Video capture (interviews / b-roll)
- Video Editing
Infinity Digital Website Redesign
Infinity’s original site did not show off the business to its best, and for a business that excels at digital marketing, it was felt that the website (your 24/7 front window) should really capture potential clients interest.
Many changes were made that include a logo update, copywriting, layout and micro interactions.
Following the initial update, the site continued to develop by adding e-commerce items, inter-page scolling navigation, additional services and extra pages.
Updates:
- Logo / Page Header / Mega Menu
- Website UX/UI
- Page Content / Design (All Pages)
- Post Design (All Posts)
- Consistent Page Header Format (Section)
- Footer
- E-Commerce Product & Page Design
- Pricing Page Design
- Responsive & Mobile Pages
BEFORE
AFTER
BEFORE
AFTER
Updates:
- Logo / Page Header / Mega Menu
- Website UX/UI
- Page Content / Design (All Pages)
- Post Design (All Posts)
- Consistent Page Header Format (Section)
- Footer
- E-Commerce Product & Page Design
- Pricing Page Design
- Responsive & Mobile Pages
AASalt Website Redesign
Updates:
- Logo
- Page Header
- Website UX/UI
- Page Design (All Pages)
- Post Design (All Posts)
- Consistent Page Header Format (Section)
- Footer
- Video Editing
- Responsive & Mobile Pages
BEFORE
AFTER
BEFORE
AFTER
Updates:
- Logo
- Page Header
- Website UX/UI
- Page Design (All Pages)
- Post Design (All Posts)
- Consistent Page Header Format (Section)
- Footer
- Video Editing
- Responsive & Mobile Pages
UKKiosks Website Migration & Redesign
UKKiosks involved a number of challenges in the design updates required. The site was very large (due to the amount of products and images) which made it slow and hard to backup.
From the design side, it was an e-commerce site, so was a lot of products to deal with. The main challenge was from migrating from WPBakery theme to Elementor where every page required a redesign along with the E-Commerce pages.
Updates:
- Migration from WPBakery to Elementor
- Page Headers/ Mega Menu
- Website UX/UI
- E-Commerce
- ACF (Advanced Custom Fields)
- Consistent Page Header Format (Section)
- Footer
- E-Commerce Product & Page Design
- Responsive & Mobile Pages
BEFORE
AFTER
BEFORE
AFTER
Updates:
- Migration from WPBakery to Elementor
- Page Headers/ Mega Menu
- Website UX/UI
- E-Commerce
- ACF (Advanced Custom Fields)
- Consistent Page Header Format (Section)
- Footer
- E-Commerce Product & Page Design
- Responsive & Mobile Pages
PJNicholls Shop Website Cleanup & E-Commerce
PJNicholls original shop website design required design updates including consistant button colours and effects, font sizes and general layouts for the headers and e-commerce products.
The redevelopment project involved every element and page of the site to put all the content in a visually appealing way that gave the visitor the correct message of what the business was and what services it offered.
Updates:
- Website UX/UI
- Page Design (All Pages)
- Consistent Page Header Format (Section)
- Footer
- Buttons / Call to Action
- Advanced E-Commerce Search (By Make / Model)
BEFORE
AFTER
BEFORE
AFTER
Updates:
- Website UX/UI
- Page Design (All Pages)
- Consistent Page Header Format (Section)
- Footer
- Buttons / Call to Action
- Advanced E-Commerce Search (By Make / Model)
Jacksons Family Funerals Website Cleanup
Jacksons Family Funerals site involved a number of challenges in the design updates required. The site had a lot of formatting issues with different fonts, different sizes, most sections were centred, and some sections did not navigate anywhere.
The also required additional features via plugins which needed some custom code to integrate into their site design.
Updates:
- Website UX/UI
- E-Commerce
- Glossary of Terms Section Created
- Consistent page fonts & formatting
- Footer
- Micro Interactions & Page Navigation
- Betterdocs Integration & Search Feature
- Location page redesign to include map and tooltip
BEFORE
AFTER
BEFORE
AFTER
Updates:
- Website UX/UI
- E-Commerce
- Glossary of Terms Section Created
- Consistent page fonts & formatting
- Footer
- Micro Interactions & Page Navigation
- Betterdocs Integration & Search Feature
- Location page redesign to include map and tooltip
Total Interiors Direct Website Migration & Redesign
Total Interiors website was created using a page builder called WPBakery which made updates to the site difficult and expensive.
The decision was made to migrate the site design and update it using Elementor.
Updates:
- Migration from WPBakery to Elementor
- Website UX/UI
- Page Design (All Pages)
- Consistent Page Header Format (Section)
- Footer
- Buttons / Call to Action
- Responsive / Mobile Page design
BEFORE
AFTER
BEFORE
AFTER
Updates:
- Migration from WPBakery to Elementor
- Website UX/UI
- Page Design (All Pages)
- Consistent Page Header Format (Section)
- Footer
- Buttons / Call to Action
- Responsive / Mobile Page design
Pal Fitness Education Video & Photography
PAL Fitness Education CIC is a community interest company dedicated to promoting health, inclusion and education through high quality activities and Holiday Camps for children. They specialise in delivering educational and engaging physical activity sessions, working with schools and local authorities across the UK.
As part of the government’s Holiday Activity and Food (HAF) program, PAL Fitness Education provides a range of fun and inclusive activities during school holiday camps. These programs not only encourage friendships and physical education, they also educate children on the importance of leading a healthy lifestyle; helping to reduce health inequalities and improve wellbeing for all.
Infinity Digital were required to help raise awareness of this business and help continue funding from the government and other agencies to provide this valuable service for the community.
Project:
Interview 1 – Sam Faulkner (plus Activities stills & b-roll footage)
Interview 2 – Sue Bentley (plus Activities stills & b-roll footage)
Activities stills & b-roll footage.
Lunchtime shots.
Interview 3 – WCC, Volunteers & Parents.
Activities stills & b-roll footage.
Post-event activity:
• Finalise press release for all stakeholders & Worcester News.
• Edit video interviews.
• Edit photos taken.
• Prepare social media posts of interviews, photos & b-roll from the day.
• Upload press release to the website as a blog/new item
Project:
Interview 1
– Sam Faulkner
(plus Activities stills & b-roll footage)
Interview 2
– Sue Bentley
(plus Activities stills & b-roll footage)
Activities stills & b-roll footage.
Lunchtime shots.
Interview 3
– WCC, Volunteers & Parents.
Activities stills & b-roll footage.
Post-event activity:
• Finalise press release for all stakeholders & Worcester News.
• Edit video interviews.
• Edit photos taken.
• Prepare social media posts of interviews, photos & b-roll from the day.
• Upload press release to the website as a blog/new item
Summary
In the few short months I worked at Infinity Digital I really enjoyed working with my colleagues and the clients I worked on.
Working in a supportive technical team who all worked hard on what we produced for the benefit of our clients.
Skills and Experience:
- Elementor Page Builder
- Figma
- Staging Site
- WPBakery Page Builder
- ACF (Advanced Custom Fields)
- E-Commerce WooCommerce)
- CapCut Video Editing
- Canva
- Migration from WPBakery to Elementor
GET IN TOUCH TODAY!
If you are looking for a digital marketing all-rounder with years of customer service experience to join your team, and help your customers grow – contact me today!