VALE DOG GROOMING
CASE STUDY | VALE DOG GROOMING
Service: Implementation of a full range of services with a new digital platform.
Vale Dog Grooming launched in February 2018 and is part of Vale Dog Training and following the success of the digital marketing plan, they decided to replicate that success to this new business area.
Vale Dog Grooming set the following goals
- Implement an online presence and link it to the successful business Vale Dog Training
- Gain bookings for services offered
- Launch services to target market
Over the course of a couple of months months a new website was developed on the WordPress CMS platform and services included:
- Content creation for webpages and marketing collateral
- Graphic Design for logos and website design
- Search Engine Optimisation (SEO)
- Social Media channel creation, design and development
- Photography for digital and print use
- Print Services for flyers, business cards and signage
By developing the website and including engaging and informative content, interest began to grow and the business along with it. This new growth provides a good ROI.
increase in BOOKINGS
increase in TRAFFIC
increase in REVENUE
Simon & Sue – Business Owners
“Following the huge success working with Russell on our Vale Dog Training website, it made perfect sense to replicate the project that has already brought in so much exposure and new business.
Russell quickly developed the website design and social media channels. He then launched the marketing campaign to gain exposure for the business via these channels along with printed collateral such as flyers and a new range of signage to complement and replace the original signage for the business.
Even during our first week we gained valuable online exposure via Facebook and Twitter channels and along with our printed materials, the business began to grow organically.
We have enjoyed a great start to this new enterprise and continue to improve the business offerings as a whole to provide the best customer experience for new and existing customer base. With continual investment in services and facilities we expect 2018 to be our best year yet.
Once again, Russell not only met our expectations, he often exceeded them with carefully considered insights as to how we should grow the business and what marketing techniques to employ.”
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